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LOISIUM and Smart Mobile Factory present Weinmachertour App



LOISIUM Wine Experience World offers a totally new group guide for visitors. It gives every visitor the chance to experience the LOISIUM Wine Experience World in a new digital way and test your own knowledge with the help of a quiz app.

In cooperation with the Berlin based Mobile Full Service Agency SMART MOBILE FACTORY and the designer Roberto Di Valentino this extraordinary app was developed. The tour offers a unique experience with 19 stations in a 1,5km long labyrinth in the up to 900 years old cellars. The app is running on a tablet PC which a tourguide shows to the audience. It offers its visitors a broad knowledge-base about the subject wine. In the course of the tour the visitors are split up in two groups and learn the manufacturing process of wine in a playful and exciting fashion. At the different stations questions must be answered in the app to earn points. Before and after each quizround the tourguide can show some background information on the tablet. Playing in two groups against each other, the visitors are highly engaged. Doing this the app offers an extraordinary wine tour which the visitor’s will experience with all senses and will have in their mind’s for a long time!